Can there be any question but that the first Go Daddy ad was the winner?
Biggest losers: the Dodge Ram ad featuring the late populist radio announcer Paul Harvey and his sickly sweet peaen to farmers. I assumed until the very last minute that it would an ad for some agri-business welfare queen like ADM rather than for trucks. And the Budweiser "black crown" ads. It does not actually matter how many black-clad pretty people you you trot out; Bud will just never be cool.
I also liked the Gangnam pistachio ad and the Taco Bell party seniors.
The whole list, with videos, here.
Addendum: some interesting background on "The Kiss" from the Daily Mail.65 takes!
Hat tip on the addendum: Charlie Brown
It's really quite easy.
2 years ago