Wednesday, January 20, 2010

When words change meaning over time ...

The Canadian history magazine heretofore known as "The Beaver" is changing its name to "Canada's History" so as to avoid internet confusion.
"The Beaver was an impediment online," publisher Deborah Morrison told AFP.
No word yet on whether the student newspaper of the London School of Economics, also called The Beaver, will be following suit.

Hat tips: Charlie Brown and Mike Elsby

1 comment:

Russell Bittmann said...

Maybe the animal itself should think about rebranding.